Free coming soon and startup website templates
A pre-launch page has one goal: collect the email addresses of people who want the thing. Say what it is and when it opens in the first screen, and put the signup form there and again at the end.
Between the two, describe the problem, how the product solves it, and one or two details that make it different. A startup page can also say what the product is not, which reads as confidence.
Keep it short. Four or five sections are enough before asking for the email.
2 templates, each free to edit and export
GreenShift
A climate or sustainability startup selling to companies, where the page has to be specific about what it does and what it is not.
7 sections · 11,900px of scroll
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Describe what you do in a paragraph and get a scroll site back with your own copy. The first two are free.